Stephen Downes, on his web site, makes an interesting case for the reasons why paying for *extra* content from a blog or other online resource won’t work. Its brought to mind recently an issue that came up from kuro5hin which has become a popular blog/posting site. The maintainer of the site was having $$ problems (after quitting his day job I think) trying to keep the site running and ended up turning to the community to help. He was able to get donations and subscribers for a premium service to solve the problem, but it makes me wonder how long it will last out given Stephen’s argument.
One interesting quote however that I wanted to bring out:
The fact is, online content production doesn’t pay the bills. But it can act as a loss-leader for the provision of other services. By reaching a wide audience with your free online content you are able to display - almost without cost - your unique expertise or skills. You may be able to obtain employment based on these credentials. Or secure consulting gigs or speaking fees. Or you may do some writing for hire for a firm that could use your easy touch with a typewriter. If you have sufficient expertise and credentials, teach an online class.
I heard the phrase “work the web” a while ago. I’ve heard it many times before but its meaning didn’t strike me until that point. Rather than just being an observer, an aborber, of the Web, what does is take to use it for your own gain?
Stephen’s article brings this to light again for me. Morale is low at work, depending on who I talk to. But since the job market is so crappy, and I’m getting well paid, I have to concede to grinning and bearing it. However, the idea of establishing a demonstrated skill set and ability through online efforts….and then getting some contract work based off of it, might help make things more bearable.